Director of Strategy & Insights, SEO
Driving organic growth through strategic SEO
I help destination marketers unlock the power of search—turning data into strategy and strategy into measurable results.
Director of Strategy & Insights, SEO
I help destination marketers unlock the power of search—turning data into strategy and strategy into measurable results.
At Miles Partnership in Denver, I develop SEO strategies for destination and hospitality clients—helping them connect with travelers at the moment of search.
Develop comprehensive search strategies that drive organic traffic and connect destinations with travelers actively planning trips.
Transform analytics into actionable recommendations—providing monthly reporting and strategic guidance that moves the needle.
Cultivate long-term partnerships and manage programs that help destinations grow their digital presence from the ground up—sustainably, not just quickly.
I work from Miles Partnership's Denver office in Arvada, Colorado—where the Front Range meets the plains and outdoor adventure is never far away.
My background is as unconventional as it is diverse: a degree in Environmental Design from CU Boulder, years as a cheerleading coach, and a winding path through consulting and SEM that eventually led me to destination marketing.
That varied experience shapes how I approach problems—always looking for the unexpected connection, the insight hiding in plain sight.
Featured Perspective
In an era of AI-generated content and algorithm shifts, authentic expertise and genuine value matter more than ever.
Read my philosophyWhether you're looking to optimize your SEO strategy, understand your search landscape better, or need a speaker for your next event, I'd love to connect.